As an accomplished senior executive, Nancy Brock is a seasoned healthcare sales leader with deep experience across digital health, virtual care, behavioral health and population health. She has held executive roles within high-growth startups and Fortune 500 companies, driving revenue growth, market expansion, and strategic partnerships across the healthcare and employee benefits ecosystem.
Nancy’s particular areas of expertise include developing and executing go-to-market strategies for innovative healthcare solutions, leading high-performing sales teams, and delivering measurable business value to large self-insured employers, payers, benefits consultants, and distribution partners. She is widely recognized for her ability to navigate complex sales cycles, align stakeholder priorities, and accelerate adoption of emerging health technologies.
Throughout her career, Nancy has built a reputation as a national growth leader with a passion for transforming care delivery and improving health outcomes through digital innovation. Her strategic acumen and operational leadership have helped scale various healthcare solutions to meet evolving market demands.
Currently, Nancy serves as a strategic growth consultant at NFB Consulting, where she advises healthcare organizations on sales and marketing strategies to develop effective go-to-market plans, elevate brand visibility, and accelerate revenue growth.
Nancy most recently served as Senior Vice President of Business Development at AZOVA, and prior to that, as Regional Vice President of Virtual Care Sales at Included Health. She has also held senior executive roles at Provant Health, UnitedHealthcare, HealthGrades, Lumenos, and Value Behavioral Health. She holds a Bachelor of Arts in Psychology from the University of Michigan in Ann Arbor, and a Master of Social Work from Washington University in St. Louis.